April 20th, 2009 | by Adam Ostrow
Each month (and often more frequently than that) we take a look at trends in social networking, by the numbers. Recently, we’ve focused on Twitter’s astronomical growth - now up better than 2,500 percent in one year - and Facebook’s climb to become top social network over MySpace.
However, this month there are a few other trends within the numbers – provided by Nielsen Online – that highlight some other storylines within the social media space, as well as continue to put meat behind the trends we’ve been covering over the past few months.
Link here for some notable developments from March.
was a place where you could read about someone else’s cat. Now, it’s the first place you go to when there’s breaking news. Sites likeDigg
, Reddit, and Facebook can now leave a huge impact on the real world; lives are changed, important questions are asked (and answered) there. Many milestones have been reached; the growth of nearly every aspect of social media has and continues to be enormous. We’ve dug up some amazing statistics and numbers from this realm. Read more here.Lee Odden is the CEO of TopRank Online Marketing and editor at Online Marketing Blog.
Now more than ever, company marketers are charged with improving performance with fewer resources and shifting marketing budgets from traditional to digital tactics likeSEO and social media. There are significant benefits from combining search engine optimization and social media marketing tactics ranging from increased social network discovery via search to the ability to attract links for improved SEO.
Making the most out of combining SEO insights with social media marketing tactics can be accomplished with a roadmap that identifies the audience you’re after, the goals you’re trying to reach (and can measure) as well as a strategy that sets the stage for the tactics you’ll use to execute your game plan. Read on to get a better understanding of how SEO and social media complement each other and a step by step guide for creating a social media roadmap. Read more...
Social Networks: Facebook Takes Over Top Spot, Twitter Climbs
With Facebook officially turning five years old recently, combined with the site surging past MySpace in Monthly Unique Visitors, it seems like a good time to take a little deeper look at the social networking giants. It’s hard to believe that last year around this time we discussing the effects of bad PR for Facebook and if the site had ‘jumped the shark,’ but those arguments now seem to more appropriately apply to other properties. A year ago, we ranked the top 25 social networking sites by monthly visits, and I was curious to see how the positions would change if we re-ranked those same sites with the most recent figures. Read more and get stats... Yahoo!, MSN and AOL are the top ranking portals on the web – but how do their homepages stack up? With several hundred thousand dollars a day paid for some homepage ads, a lot of money is at stake. Compete ran the numbers on visitors to top publisher homepages and compared them to visitors to any page on the publisher’s domain. What we found may surprise you. At the top of the list are some familiar faces. Google and Yahoo! have the most domain and homepage visitors on the web. But did you know that 22 million more people visited Google’s homepage than Yahoo!’s in March? Kind of surprising considering that Yahoo!’s homepage is a bonanza of fresh, interactive content and ads, whereas Google’s homepage is basically just a blank white screen, logo and search box. Read more...Big Domain or Big Homepage? Homepage Visitors at the Top Publisher Sites
Written by Alex Patriquin (contact - e-mail) -- April 21st, 2009 | Share - Save - E-mail
