Growing use of social media technologies in businesses

Posted by peopleperhour.com - 15/09/2008 17:18

A recent survey of over 500 executives carried out by global IT consultancy Avanade has found that social media technologies can have tremendous impact on client relationships in businesses. Around 60% of those interviewed agreed that social networking are becoming intrinsic to a firm's communication strategy.

The advantages to an organisation of adopting such communication strategies lie in the growth of trust and collaboration among the workforce. This trend is already evident among freelancers for whom communication and networking are essential tools for building business relationships.

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