Social Media Minute with @EHayen

Roaming gnome spotted in Columbia, SC #gnome #MastGeneral #hotspot

2012-01-27T13:48:00.001-05:00

Taken at Mast General Store

Posted via email from Social Media Made

iSkin mania #apple #cases #iPad2 #iPhone4s

2012-01-25T10:54:00.001-05:00

Taken at ERA Wilder

Posted via email from Social Media Made

"iTunes" #antique #hobby

2012-01-24T18:04:00.001-05:00

Taken at iPhone 4s

Posted via email from Social Media Made

Love #art #home

2012-01-24T16:42:00.001-05:00

Taken at iPhone 4s

Posted via email from Social Media Made

New iPhone addicts.. Add Pinterest to that bag of goodness

2012-01-23T18:00:00.001-05:00

Posted via email from Social Media Made

Face of a champion :)

2012-01-22T12:24:00.001-05:00

Posted via email from Social Media Made

Evil kitteh says, "Back off my crockpot bag!" >^..^< Mr Kee is a little temperamental this am.

2012-01-21T11:40:00.001-05:00

Posted via email from Social Media Made

RT @AppleLover602: Apple Releases iPhone SDK 3.2 Beta 3 for iPad|Apple today released an update to its iPhone SDK...

2010-02-23T15:43:00.001-05:00

RT @AppleLover602: Apple Releases iPhone SDK 3.2 Beta 3 for iPad|Apple today released an update to its iPhone SDK 3.2 for developers .. http://oohja.com/x7vs8

via SimplyTweet

Posted via web from Social Media Made

Avoid Common HTML/CSS Mistakes

2010-02-23T06:28:00.001-05:00

While trying to work my way through the FBML jungle, I met the beast. My beast is coding and more specifically, HTML. Hisss! I'd almost rather choke down Visual or QBasic. Anyhow, I ran across some really helpful information and thought I'd share it with you. "Read more" to check out all of the great examples. (Note: Bulleted items are the additional links of interest noted by the author.) Grade: Golden Nugget :) Happy Trails! http://amplify.com/u/21tw

Posted via web from Social Media Made

Brand Your YouTube Channel

2010-02-23T05:54:00.001-05:00

Have trouble branding your YouTube channel? Even an experienced YouTube user has hit a barrier every now and again. For me, it seems almost every time I start building I run across an issue with graphic sizes, length of video (max: 10 mins) or some other item. Basically, i'm ready to scream. So, i thought I'd share this great video created by @KellyWatson. I suggest visiting her blog to read her comments and connect as well. http://amplify.com/u/21te

Posted via web from Social Media Made

Facebook Loud And Clear

2010-02-21T21:38:00.001-05:00

For more info and a better breakdown: http://blog.nielsen.com/nielsenwire/online_mobile/facebook-users-average-7-hrs-a-month-in-january-as-digital-universe-expands/ http://amplify.com/u/20x1

Posted via web from Social Media Made

Unique Visitors Explained

2010-02-19T15:46:00.001-05:00

Great read about what is means to have a unique visitor. Love the comments @Mandiengram made last night when responding to this very same thing. Hits, unique visitors, etc. Here you go... Thanks to @mandiengram for providing some of the most thought-provoking conversations I've ever had regarding all things SM and Tech. #Mandiesel I suggest everyone follow Mandi on Twitter, Amplify, Posterous, etc. http://amplify.com/u/1zn7

Posted via web from Social Media Made

Guide To Google Analytics

2010-02-18T23:47:00.001-05:00

Post reply to question and concerns regarding misreading Google Analytics reports. Hits vs Unique Visitors http://amplify.com/u/1z55

Posted via web from Social Media Made

Razorfish: Five Technologies That Will Change Your Business

2010-02-15T20:16:00.001-05:00

Check out this SlideShare Presentation:

Razorfish: Five Technologies That Will Change Your Business

View more documents from Al Haqq Network.

Fluent: The Razorfish Social Influence Marketing Report

2010-02-04T06:17:00.001-05:00

Check out this SlideShare Presentation:

Fluent: The Razorfish Social Influence Marketing Report

View more documents from Razorfish.

Build It and They Will Come

2010-01-30T08:13:00.001-05:00

Some call it social networking. Some call it brand building. I call it internet identification creation.

All businesses want to generate a buzz, one-up the competition and be the captain. Why not chart your own course?! One of the many great things about social media is the fact that it is always changing to suit the needs of everyone engaged. Here’s the thing. It’s not ‘out with the old and in with new’ any longer. We’re embracing the old and watching it work with the new. The key is to understand how this relationship works. Then, ‘plan your work and work your plan.’ I remember my dad saying that to me during a real estate branch meeting. Understanding the social media channels and their specifics is vital. Otherwise, you certainly won’t be helpful to anyone, especially yourself. Spend a lot of time on Twitter, Facebook, LinkedIn, YouTube and of course a blogging service (I favor Blogger, personally). I believe blogs and online discussion forums (chat/product review posts) are as important, if not more important, than Twitter. A Forrester Research article about the various channels customers favor when seeking to communicate and connect with their top brands, shows parallel viewpoints.

In order to make your social media plan work for you and/or your business, you must be silent and listen intently and study the responses. Understanding needs, wants, expectations, speech, personalities and behavior are crucial. Knowing how to spark conversations and generate stimulating responses (time is of the essence especially) will engage your audience and create a following. Consistency is very important. Old news is NO news!

As you utilize video resources (YouTube, video blogs like 12seconds, video chat services like Skype), radio (podcasts, etc.) or if you want to share resources for business or personal reasons (LinkedIn, AgreeADate, etc.), just make sure you record your creations (Retaggr or Zooity) and try to link all of them.

Finally, move away from your computer or handheld device and hit the pavement for some good old-fashioned networking. Join clubs, help your community and share what you’ve learned. Form relationships by having face to face conversations with others and create a buzz. Word of mouth marketing is one of the biggest lead generators and it will remain that way.

So, whatever you call it: social networking, brand building or internet identification creation…..just make sure you identify yourself and your business and let EVERYONE know your number.

Hayen Company: A New Year Begins With An Exciting New Journey......

2010-01-29T07:18:00.000-05:00

As we embark on a new year, I'd like to share a new adventure with you all. I'm thrilled to announce I have partnered with Catalyst Advertising.

Catalyst is a full-service marketing department for hire serving small and medium sized businesses. Our team consists of marketing professionals with an average of 17 years of experience in both agency and corporate environments. Our agency prides itself on providing solid strategic ideas with a vision for the future and at an affordable alternative to implementing a full-time, in-house marketing staff. We like to think we’re bringing Madison Avenue to your street.

We offer:

Marketing Strategy & Branding

Marketing Consulting

Creative Development & Execution

Social Media (http://www.think-catalyst.com/index.php?option=com_content&view=article&id=64&Itemid=71)

Web Strategies, Development & Execution

- Web Site Design/Redesign
- Web Advertising
- Email Related Products
- Search Engine Optimization

Media Strategy & Placement

http://www.think-catalyst.com

While one journey ends, another begins and the sky is the limit.

I have truly appreciated the support you have given me and I will never forget it! I invite you to join me again for a new adventure at http://www.facebook.com/CatalystAdvertising.

Please note the following:

1) If we've connected on Twitter @EHayen, please know it will remain as my primary account.

2) My Twitter account @HayenCompany has changed to @SocialMediaMade.

3) I suggest adding @CatalystAdv to your list of tweeps to follow.

4) The Hayen Company Facebook Page will close this Sunday night. You may continue getting great social media information and a whole lot more by followinghttp://www.facebook.com/CatalystAdvertising.

Again, THANK YOU so much for your support, sharing your thoughts with me, for your business and for your friendship!

Elza Hayen
Principal | Social Media Director
Catalyst Advertising
elza@think-catalyst.com
http://www.think-catalyst.com

Search for "me" on Google

2009-10-25T23:06:00.002-04:00

Official Google Blog: Search for "me" on Google and you'll find my profile: http://www.google.com/profiles/elzahayen

Easy and FREE internet exposure.

Social Media Elevation

2009-10-07T12:05:00.001-04:00

Check out this SlideShare Presentation: Social Media Innovation, Implementation and Measurement: Mixing the right social media recipe for success. SEO + SMO

Social Media Elevation

View more presentations from Elza Hayen.

2009 Social Network Analysis Report by Ignite Social Media

2009-10-05T11:57:00.000-04:00

2009 Social Network Analysis Report - Geographic - Demographic and Traffic Data Revealed

Every year Ignite Social Media releases a Social Network Analysis Report and the findings this year weren't surprising to me, but may be to some not so immersed in the SM world.

VIEW Report:

What Twitter Client Do You Use?

2009-09-27T12:13:00.001-04:00

With the tremendous surge in Twitter usage, I'm curious what Twitter client(s) you find most useful and helpful when trying to Tweet, Retweet, Bookmark and Share, etc.

Let's move this up a few more steps. Tell me what you use on when on your PC/Mac (Web/Desktop/AIR apps), iPhone/iTouch, BlackBerry, etc.

Here's my list and trust me, I feel as though I've tried them all.

Web:

Twitter Bookmarking:

BigTweet

Tweetmeme

Desktop/Adobe Air:

BlackBerry:

iPhone/iTouch:

TwitBird Pro (formerly iTwitter)

Check Out Card.ly - New Way To Connect With Others

2009-09-01T18:08:00.001-04:00

2009-08-11T16:18:00.001-04:00

The Conversation - An Introduction to Social Media

View more presentations from Kevin Glasier.

2009-08-11T15:54:00.001-04:00

Going Social eBook

View more documents from Geeky Grrrl.

2009-08-11T15:44:00.001-04:00

How to Use Twitter for Marketing & PR

View more documents from Geeky Grrrl.

Hayen Company & Catalyst Advertising Now Featured On Alltop!!!

2009-08-11T00:26:00.004-04:00

Social Media Minute with Hayen Company is now featured on Alltop under the topic of

'Social Media' at http://social-media.alltop.com/

and

Catalyst Advertising is now featured on Alltop under the topic of

'Branding' at http://branding.alltop.com/

Mashable Twitter Guide Book 2009

2009-08-05T17:06:00.003-04:00

Check out this SlideShare Presentation:

Mashable Twitter Guide Book 2009

View more A9 portfolios on SlideShare.

New Twitter Cross-Posts To Facebook Have Users Bewildered

2009-07-29T23:18:00.001-04:00

New Twitter Cross-Posts To Facebook Have Users Bewildered

Posted using ShareThis

Catalyst Gets Twitterfaced AND It's Showcased!!!

2009-07-16T23:32:00.003-04:00

Twitterface | Design Your Interface

Source: http://www.twitterface.com

Check out Catalyst Advertising, showcased on the TWITTERFACE HOMEPAGE!!! If you tweet, you must try Twitterface. There's nothing quite like it! If you have questions, ideas, need assistance, they are very helpful! Kris Colvin gets an A++ on this creation! Well done!

http://www.twitterface.com/ehayen

I was asked by a friend, "Why Twitterface?"

My answer:
It's the best twitter client out in my opinion. They are constantly making it better and always listen to users ideas and concerns. It will be able to.... READ MORE

I'm Blogging on the Catalyst Blog

2009-07-10T04:33:00.003-04:00

Hi all!

Just FYI.. Please subscribe to the Catalyst Blog by visiting: http://think-catalyst.blogspot.com
This is where I'll post from now on! Come on over.

Hayen Company has combined efforts with Catalyst Advertising to bring you the BEST in marketing and advertising.

2009-07-01T03:30:00.002-04:00

To My Favorite Fans:

I have some exciting news to share. I am working with Catalyst Advertising as the Social Media Director.

I will keep all of my current accounts open so you'll still get some great info, but i'll ask that you keep track of me and the nuggets of info u'd like at the Catalyst Advertising Facebook Page because I'll showcase our work there (http://companies.to/catalystadv/), Twitter Page (http://twitter.com/CatalystAdv and/or http://twitter.com/Ehayen) and please visit our newly designed Web site http://www.think-catalyst.com.

I'm asking that each of my Facebook Friends/Fans to show support by joining the Catalyst business page at http://companies.to/catalystadv/.

Thanks again for your support, your comments, your business and your friendship. I hope you know that I am also your fan and I'll be there for you as you've been there for me.

Until we chat again,

Elza

My New Contact Information:

Elza Hayen
Social Media Director
Catalyst Advertising
elza@think-catalyst.com

Call Us: 803.233.4826
Mobile: 803.413.2598
Skype Us: CatalystAdv
Skype Me: elzahayen
Tweet Us: @CatalystAdv
Tweet Me: @Ehayen
Visit Us: http://www.think-catalyst.com/

"The Conversation Prism by Brian Solis and Jesse Thomas"

2009-06-06T06:48:00.000-04:00

The Conversation Prism by Brian Solis and Jesse Thomas

New Blog Designs For Me

2009-06-05T01:00:00.004-04:00

Okay my faithful followers...

I decided to dedicate a little time today and do some research to find newer, better blogger templates for my others blogs.. and this one too.

Let me know what you think :)

The Blog Depot
My Blogs
It's My Life
The Opinion Cafe'
Hayen Company
Perspectives & Introspection
In The Bag

Hayen Company on TweetMyLink

2009-06-03T14:01:00.001-04:00

Hayen Company
5 minutes ago (http://hayencompany.blogspot.com)
Category: Directories | Tags: web tips apps gadgets social media
Web http://www.hayencompany.com
Bio Hayen Company (Owner) - Marketing and public relations company specializing in internet identification creation and brand building. Also @hayencompany @SCInsurance @ehayen @elzahayen @smccolumbia @TwitAHome @TweetUrRealtor @TwittaMarketing @TwittaLink

Watch French Open Tennis Online FREE

2009-06-02T10:12:00.003-04:00

IBM Grand Slam Widget

2009-06-02T09:03:00.001-04:00

Twitterstickers: Tweet @ehayen @hayencompany @smccolumbia @scinsurance @elzahayen

2009-05-31T15:55:00.000-04:00

Hayen Company Listed on CrunchBase

2009-05-26T21:26:00.001-04:00

CrunchBase Information

Hayen Company

Information provided by CrunchBase

Just added HelloTxt

2009-05-25T12:00:00.001-04:00

Just added HelloTxt to my FB PAGE and linked to Dial2Do. Everyone should try Dial2Do and HelloTxt

My Vault of FREE Resources

2009-05-23T00:48:00.002-04:00

Icons

http://icons.mysitemyway.com

http://www.profimagazin.cz/ikony

http://mysocialbuttons.com/

http://www.smashingmagazine.com/2008/03/06/35-really-incredible-free-icon-sets/

http://tydlinka.deviantart.com/art/Extended-set-of-social-icons-121001355

http://www.webfruits.it/freebies.htm

www.iconpot.com

http://www.vistaicons.com

http://www.iconstick.com/category/glossy

http://webtreats.mysitemyway.com/twitter-promo-icon-set/

http://www.iconarchive.com/category/social-network/web-2-icons-by-fasticon.html

http://www.hongkiat.com/blog/100-remarkably-beautiful-twitter-icons-and-buttons/

Twitter Icons

www.TwitterIcon.com

http://twitbuttons.com

www.twitterbuttons.net

http://languageisavirus.com/twitterbuttons/

http://labs.creazy.net/twignature/

twitstamp.com

http://siahdesign.com/archives/150

http://randaclay.com/freebies/free-twitter-graphics/

http://www.vincentabry.com/31-logos-et-boutons-pour-twitter-2480

http://www.twitip.com/181-twitter-buttons-badges-widget-and-counters-to-help-you-find-followers/

http://www.wishafriend.com/twitter/widgets/

http://www.twittown.com/twitter-badge

http://saytweet.com/

Twitter Icon Designs

http://thedesignsuperhero.com/2008/10/featuring-twitter-birds-20-twitter-bird-designs/

Wallpaper (Twitter)

http://backgrounds.mysitemyway.com/

http://twitterpatterns.com/

http://www.twitbacks.com

http://www.twitterimage.com/gallery/category/free/

http://limeshot.com/2008/twitter-backgrounds

Wallpaper

Retro:

http://thedesignsuperhero.com/2009/01/80-free-retrovintage-style-wallpapers-the-ultimate-list/

Other:

http://thedesignsuperhero.com/2009/05/color-up-your-screens-45-stunningly-colorful-wallpapers/

http://www.smashingmagazine.com/2008/09/21/25-beautiful-macro-photography-shots-photos/

Fonts

http://www.smashingmagazine.com/2007/11/08/40-excellent-freefonts-for-professional-design/

http://www.azfonts.net

http://www.dafont.com

Vector Graphics

http://www.smashingmagazine.com/2009/03/27/friday-freebies-photoshop-brushes-vector-graphics-icons/

http://www.customvector.com/

Twitter Clients

http://twitter.pbworks.com/Apps (Everything Twitter)

http://www.peoplebrowsr.com/

http://hootsuite.com

http://www.tweetvisor.com

https://cotweet.com

http://www.digitweet.com/

www.tweetie.com

http://nambu.com/

http://tbuzz.arc90.com/

http://funkatron.com/spaz

http://yatca.wordpress.com/

http://www.ubertwitter.com/

http://hellotext.com

http://www.tweetdeck.com/beta/

http://www.twhirl.org/

http://twitterfon.net/

http://desktop.seesmic.com/

https://destroytwitter.com/

Twitter Resources I Think You'll Find Useful

2009-05-21T18:00:00.004-04:00

EXPLORE TWITTER (Phone & Desktop Apps, etc.)

http://explore.twitter.com/

I’ve got a Twitter account - now what? - by Amy Wood (WSPA)

http://www.wspa.com/spa/social_networking/blogs/amy_wood

How to use Twitter

http://help.twitter.com/portal

How (and Why) to Get Started on Twitter

http://cli.gs/TwitterBible

Twitter Clients

http://twitstat.com/twitterclientusers.html

TBUZZ - Tweet & Track the Buzz on any Web page with Twitter

http://tbuzz.arc90.com/

Twitter SEARCH

http://search.twitter.com

Twitter Hot Topics Search

http://www.twazzup.com/

TweetStats - Graphin' Your Twitter Stats

http://tweetstats.com/

Twitalyzer- Measure Your Impact

http://www.twitalyzer.com/twitalyzer/

The Twitter Yellow Pages

http://www.twellow.com/

HASHTAGS -Twitter Trends

http://hashtags.org

FREE Productivity Tools For Twitter

http://www.tweetlater.com/

http://twibs.com/registration.php

Great FREE Twitter Applications For Business (Biz Card, Biz profile, Polls, Stats)

http://twtapps.com/

Gallery of great FREE TWITTER BUTTONS (with code) for your blog or Web site.

http://www.twitterbuttons.com/

31 FREE Twitter Logos

http://www.vincentabry.com/31-logos-et-boutons-pour-twitter-2480

FREE Twitter Backgrounds

http://www.twitbacks.com

"Tweet" Button Above Each of My Posts

http://tweetmeme.com

TwitterGrader - Grades a Twitter user based on influence. Categorizes by geographic location;

FriendOrFollow - Find Twitterers you follow that don’t follow you back.

Meet Elza Hayen, Owner of Hayen Company

2009-05-13T10:38:00.007-04:00

Posted by Mich in SMC.

Elza Hayen is the owner of Hayen Company, an internet marketing and public relations company specializing in social media marketing and promotions. At Hayen Company, she continuously researches latest trends and new applications being introduced in the social media marketing world in order to build internet identity and give a client exposure.

Elza serves as the State Representative in SC for the National Association of Women Highway Safety Leaders, a member of the SC General Assembly Women’s Caucus and a Leadership Columbia (’08) graduate. She is the VP for Communications and Marketing, chairperson of Communications Council and serves on the Board of Directors for the Junior League of Columbia. Elza is on the Board of Directors for Families of Highway Fatalities and is a member of the South Carolina Impaired Driving Prevention Council. She also serves on the Steering Committees of Social Media Club Columbia and Columbia Children’s Theatre.

Inspired by the series from *Danny Brown, here’s Elza and “Five Questions about Social Media.”

1) How do you define social media?

Social media are internet-based tools that allow users to connect, create and communicate with others. It allows users to generate content thereby creating their own internet identity

2) Which social media tools or applications do you use, and why these in particular?

This question is hard for me to answer. Being a person that consistently looks for a better product, the application that will “do it all,” I make a point to try multiple new tools daily. Basically, I have profiles/accounts with the majority of applications out.

As of this moment, I must say that I have a longstanding relationship with Facebook, Twitter, LinkedIn, Blogger and Retaggr. I feel these tools will stay in my bag for a while. I’ve grown fond of 12seconds.tv and LaterLoop as well.

Facebook is great for revisiting friends (old and new) and creating new relationships like my relationship with Social Media Club. This neat link happened because Facebook gave users a platform on which to generate exposure for the Club. I have really seen the business side of Facebook pop lately. I love having a Fan page for my company. It allows me to feed my Blogger posts to my FB Notes for Fans to read. FB also allows for groups and events to be advertised. It also allows sharing of multimedia.

Blogger is a great personal favorite. I have about six or seven blogs running on Blogger. They stem from my company blog to shopping tips, blog tips, technology news and voluntarism. I post top links I’ve found, post my “Daily Tips” videos, post my profiles for others to connect and build relationships, share information I deem useful and newsworthy. Blogger is user-friendly and allows a person to be as creative as they’d like. WordPress is wonderful also, but is a little more difficult to create and maintain. 12Seconds.tv is a tool that allows users to create a TV channel and record 12 seconds (maximum) of footage. It will also generate 2 formats of video for you to download (FLV, MP4), it creates a tiny URL and will post to Twitter and Facebook automatically if you so desire. Users may subscribe, comment, bump and tag your content as a fan favorite.

Twitter is great for getting answers to your questions fast. Need advice? Toss out a question by way of a status update and ask for help and you’ll be surprised by those willing to lend a hand. Twitter also allows those in similar industries to share and exchange content. Brainstorming happens here.. of all kinds. A user can link to social icons and many others with one click. You can learn more about them throughout the day if they choose to “tweet” (post a status update). Retaggr is an application that allows a user to link EVERY online profile they have, add affiliations, blogs and then create a page with this information for your selected viewers to see (where they will see an option to “Connect” with you on every profile you have in common or allow you to create one you don’t have already). It also creates an online business card for you to embed on your blog and numerous other communities. This is one tool I don’t think I could do without.

LinkedIn is a great community to post your resume, connect with other professionals and see who they are linked to and what content they’ve posted. Basically, you’re visiting a bio and multiple social media tools, posting or looking for a job, joining/creating groups, sharing content and subscribing to updates. LaterLoop is a great application that allows a user to copy a link and save it for later. These links can be shared and/or posted or kept private. Nifty tool.

3) With increasingly busy schedules, Where do you find time for social media?

Social media is my business so I eat, sleep, breathe and dream it. It’s at the core of almost everything I do.

4) What advice would you give to local businesses wishing to effectively embrace social media?

Go, see and do … NOW! Most of the tools out are FREE and waiting for you to scoop up and utilize. The possibilities are endless really. Social media allows you to build new relationships and strengthen current ones. Why wouldn’t you take advantage?

5) Where do you see the future of social media?

Snailmail to E-mail!! What does that tell you? Social media is progressing rapidly and I don’t foresee this train stopping. I only see it growing and evolving in a way that all people will need to take the next step if they want to stay in the loop and communicate. For those of us familiar with social media, it’s not hard getting acclimated when we’re posed with another step forward. Those people who have yet to engage might find it extremely difficult to navigate the waters later if they don’t take the plunge now.

Connect with Elza across the Web…

Facebook

Twitter

LinkedIn

Blogger

FriendFeed

12Seconds.tv

Veoh

Check out Danny Brown’s series of interviews at http://dannybrown.me/discussing-social-media-with/

Steering Committee

Posted by Mich.

Social Media Club Columbia couldn’t take place without the support of our great team:

(Listed alphabetically)

Blake Amick is a senior at USC in entrepreneurial management and marketing, a wiz at social media, and a “proud beagle owner.”

Jessica Cook is the director of Internet marketing at ADCO, a strategic marketing, creative design, interactive media agency.

Mandi Engram is the director of marketing and sales for the Midlands Authority for Conventions, Sports and Tourism, which oversees the Columbia Metropolitan Convention and Visitors Bureau, the Columbia Regional Sports Council and the Columbia Metropolitan Convention Center.

Elza Hayen is the founder and owner of Hayen Company, an Internet marketing and public relations boutique specializing in social media marketing and promotions.

Chip Oglesby is an Online Producer for The State, a web designer and an award winning photojournalist.

Mich Sineath is the director of PR and marketing for AEJMC, a nonprofit group for education in journalism and mass communication.

Kathleen Wood is a health coach, motivational speaker and owner of Palmetto Fitness Focus, a personal connection organization to empower healthy lifestyles.

READ MORE ABOUT SOCIAL MEDIA CLUB COLUMBIA OR TO GET INVOLVED, CLICK HERE.

Find us on Twitter, Facebook and LinkedIn

Twitter Bible: All You Need To Know About Twitter

2009-05-12T06:20:00.001-04:00

Twitter Bible: All You Need To Know About Twitter

Posted using ShareThis

Hayen Company Brochure

2009-05-12T05:18:00.006-04:00

French Open Live

2009-05-11T04:14:00.002-04:00

With the membership to our site, Watch Live French Open Tennis live on your pc. Together will all other major tennis tournaments

"Tweet" Button

2009-05-08T03:09:00.001-04:00

If you're wondering about that little icon/button that reads "Tweet" above every post on my blog, visit http://tweetmeme.com and you'll learn more about it. This is one nifty tool I'm thrilled is available for FREE. Has been a much needed item on my list for sure. Enjoy, tweeps!

My New Facebook Business Page - Please Join

2009-05-07T08:19:00.002-04:00

Just created my facebook company page: Please visit and become a fan. http://companies.to/hayencompany/

Blip.fm

2009-05-01T03:44:00.000-04:00

Seesmic - Intro - Pretty Cool Video Chat App

2009-04-29T01:30:00.002-04:00

Hayen Company - What We Do

2009-04-29T01:23:00.000-04:00

UStream Video - Hayen Company - TIPS

2009-04-29T00:33:00.001-04:00

Whoa.... 12seconds Rocks but I look cross-eyed. NOOOOO!

2009-04-24T17:15:00.006-04:00

hayencompany on 12seconds.tv

Cmon'!!! Why must I look like that. Arg. Oh Well! Enjoy the Daily Tips. Some might be offered more frequently. Daily Tip #1 came as a followup bump from Wesley Donehue's tip for Mint.com.

If you don't know Wesley Donehue or his wife, Elizabeth Donehue, then you're missing out. These two are what I consider the powerhouse couple. Each has their own company(s) (Wesley - Under The Power Lines and Elizabeth - Donehue Agency) and both are active in the community and in matters of faith. Get to know them a little better by clicking on the links I've attached to their names. Hope this post doesn't turn the Donehue's red :) Just giving thumbs up to some great people in South Carolina.

Social Media Club Columbia Meeting - 4/23/09 @ 6 p.m. (Live Stream)

2009-04-22T21:23:00.004-04:00

Video streaming by Ustream

Don't Be A Twit. Get Some Control. Manners.

2009-04-22T04:59:00.005-04:00

HOW TO: Retweet on Twitter

April 16th, 2009 | by Ben Parr

MASHABLE

Retweeting is an integral part of the Twitter experience. The retweet (or “RT”) allows Twitter users to share the best links, tweets, and gems they find from others using the service. But for beginners, it’s not immediately obvious what retweets are, or what tools to use to make retweeting easier. Read on...

Defeat Your Twitter Archenemy on Tweefight

April 15th, 2009 | by Stan Schroeder

MASHABLE

Another day, another Twitter-based time waster. Luca Filigheddu, the author of Twitter search engine Tweefind, has a new application out: Tweefight. Read on...

Do We Really Need Twitter Search Alternatives?

April 13th, 2009 | by Adam Ostrow

MASHABLE

Competition is good. And generally speaking, it drives innovation – just look at the innovate and imitate process we’ve seen unfold at Facebook, Twitter, and FriendFeed over the past few months as the social sites duplicate each other’s popular features.

One area where we’re currently seeing a ton of competition is in Twitter search. Just in the past few weeks, we’ve seen the launch of Tweefind and OneRiot, not to mention other existing tools likeSocialMention that incorporate Twitter search as part of broader social media monitoring.

Today, yet another tool launched – Twazzup – that adds a slightly new twist on Twitter search, most notably real-time analysis (similar to the new FriendFeed) and a beautiful interface. However, the big challenge facing all of these products is that Twitter already offers an excellent search product. So why bother? Read what Adam has to say and more.....

Why Brands ABSOLUTELY DO Belong on Twitter

December 14th, 2008 | by Lon S. Cohen

MASHABLE

Lon S. Cohen is a writer and social media strategist. He is @obilon on Twitter.

A Mashable article by Dr. Mark Drapeau was passed around on Twitter this Friday, calling for a ban on brands on Twitter. Cohen respectfully disagrees. Read more from Lon here...

HOW TO: Create Groups for Twitter

February 15th, 2009 | by Doriano "Paisano" Carta

MASHABLE

One of the most demanded features for Twitter has been the ability to create groups, allowing members to focus on different sets of people they’re following. For example, you could create groups for all of your fantasy league friends, colleagues at work, friends in real life, family members, and so on.

Because Twitter still does not provide any group feature, it has opened the floodgates for countless third party solutions. There are many different ways Twitter members can create virtual groups. Here is a roundup of some of the most popular methods employed today. Read more here....

Find ‘Em On Twitter: 15 Twitter Directories Compared

January 30th, 2009 | by Jennifer Van Grove

MASHABLE

Searching for people or applications on Twitter? Good luck with that. Since Twitter offers little in the way of people search features (though they now have a suggestion tool), your search for interesting and dynamic people to follow and applications to use could be a giant time suck.

Thankfully there are more than a few third-party resources that you can turn to for finding new people to follow, and new tools to help you do what Twitter won’t let you. We’ll shed a little light on these 15 directories by separating them into four categories: applications, people, politics, and strictly business. Read more...

HOW TO: Find a Job on Twitter

March 13th, 2009 | by Sarah Evans

MASHABLE

Sarah Evans is the director of communications at Elgin Community College (ECC) in Elgin, Illinois. She also authors a PR and social media blog and is the founder of #journchat.

Tough economic times call for innovative approaches. An estimated 51 million people internationally are expected to lose their jobs in 2009, and with the unemployment rate on the rise, how does one find career opportunities fast? One great option is Twitter.

Twitter is evolving as another resource, in addition to traditional methods, for both job searching and recruiting. Read more here..

Social Networks Get Report Cards..

2009-04-22T04:06:00.006-04:00

The Fastest Growing Social Sites
April 20th, 2009 | by Adam Ostrow

MASHABLE

Each month (and often more frequently than that) we take a look at trends in social networking, by the numbers. Recently, we’ve focused on Twitter’s astronomical growth - now up better than 2,500 percent in one year - and Facebook’s climb to become top social network over MySpace.

However, this month there are a few other trends within the numbers – provided by Nielsen Online – that highlight some other storylines within the social media space, as well as continue to put meat behind the trends we’ve been covering over the past few months.

Link here for some notable developments from March.

The Web in Numbers: The Rise of Social Media

April 17th, 2009 | by Stan Schroeder

MASHABLE

2009 is the year of social media. Once, Twitter was a place where you could read about someone else’s cat. Now, it’s the first place you go to when there’s breaking news. Sites likeDigg , Reddit , and Facebook can now leave a huge impact on the real world; lives are changed, important questions are asked (and answered) there. Many milestones have been reached; the growth of nearly every aspect of social media has and continues to be enormous. We’ve dug up some amazing statistics and numbers from this realm. Read more here.

Social Media and SEO: 5 Essential Steps to Success

April 15th, 2009 | by Lee Odden

MASHABLE

Lee Odden is the CEO of TopRank Online Marketing and editor at Online Marketing Blog.

Now more than ever, company marketers are charged with improving performance with fewer resources and shifting marketing budgets from traditional to digital tactics likeSEO and social media. There are significant benefits from combining search engine optimization and social media marketing tactics ranging from increased social network discovery via search to the ability to attract links for improved SEO.

Making the most out of combining SEO insights with social media marketing tactics can be accomplished with a roadmap that identifies the audience you’re after, the goals you’re trying to reach (and can measure) as well as a strategy that sets the stage for the tactics you’ll use to execute your game plan. Read on to get a better understanding of how SEO and social media complement each other and a step by step guide for creating a social media roadmap. Read more...

Social Networks: Facebook Takes Over Top Spot, Twitter Climbs

Written by Andy Kazeniac (contact - e-mail) -- February 9th, 2009 | Share - Save - E-mail

With Facebook officially turning five years old recently, combined with the site surging past MySpace in Monthly Unique Visitors, it seems like a good time to take a little deeper look at the social networking giants.

It’s hard to believe that last year around this time we discussing the effects of bad PR for Facebook and if the site had ‘jumped the shark,’ but those arguments now seem to more appropriately apply to other properties.

A year ago, we ranked the top 25 social networking sites by monthly visits, and I was curious to see how the positions would change if we re-ranked those same sites with the most recent figures. Read more and get stats...

Big Domain or Big Homepage? Homepage Visitors at the Top Publisher Sites

Written by Alex Patriquin (contact - e-mail) -- April 21st, 2009 | Share - Save - E-mail

Yahoo!, MSN and AOL are the top ranking portals on the web – but how do their homepages stack up? With several hundred thousand dollars a day paid for some homepage ads, a lot of money is at stake. Compete ran the numbers on visitors to top publisher homepages and compared them to visitors to any page on the publisher’s domain. What we found may surprise you.

At the top of the list are some familiar faces. Google and Yahoo! have the most domain and homepage visitors on the web. But did you know that 22 million more people visited Google’s homepage than Yahoo!’s in March? Kind of surprising considering that Yahoo!’s homepage is a bonanza of fresh, interactive content and ads, whereas Google’s homepage is basically just a blank white screen, logo and search box. Read more...

Farther Than The Eye Can See - Watch Here Now Courtesy of Hulu.com

2009-04-21T22:41:00.004-04:00

What I've Been Up To...

2009-04-19T20:43:00.003-04:00

You might be wondering what I've been up to recently. Well, the image above sums it up. I have been working on my new business, Hayen Company. This including learning the fine art of website creation and design. WOW! This has been something like jumping into freezing water.. SHOCK! Not as easy as it once seemed, but I am quickly getting the hang of things. So, if you feel froggy and want to take a look at my website, I say... JUMP! I'd love some feedback too.

www.hayencompany.com

Chi.mp - create your own website here

2009-04-02T00:06:00.003-04:00

Listen up everyone... I just stumbled upon a great new tool that is still Beta, but offers so many wonderful options. It allows you, right off the bat, to create or designate your own site address. You can easily select from or upload your own avatars for three personality options (friends, work, home) and you can also upload your own favicon. (For those of you who are unfamiliar with the term or item, a favicon is that little icon or pic located on the page tab at the top of your screen. For instance, Blogger's favicon is the white "B" encompassed by orange. It's also shown in your feeds as an identifier and beside the URL.) Chi.mp allows you the courtesy of uploading your own, an option i haven't seen made so available by any other app.

Also, it gives you the option to add as many blogs, web profiles and community addresses and the option to have feeds pulled into the 'blog' portion of your dashboard and public profile. Also, it gives you your own feed url. it allows you to select different graphics and page designs for your 3 profiles or you have the option to keep them all the same. If you want to check mine out, here it is. http://hayencompany.mp

Wrong Turn - Watch the entire movie here

2009-03-23T19:38:00.001-04:00

Hayen Company Needs Your Thoughts

2009-03-19T15:25:00.006-04:00

Hey people!

I am working on logo designs for my company and need your thoughts and guidance to make the final decision.

Check out Site-reference

2009-03-17T10:08:00.005-04:00

1) Got a product or service which appeals to the online world? Share it with over 200,000 webmasters. Check it out!

2) Can’t get any sales? Need more cash coming in? Get exposure on Site-Reference.com and let the sales roll in!

Banner (design is your choice, this is just a text suggestion)

Boost Sales
Gain Exposure
and Get a Permanent Link
All with a Site-Reference.com Sponsorship

PPC Ad
Boost Your Online Sales

Showcase your products to over
200,000 webmasters today.
Check it out!

WIS News 10 & Leadership Columbia Class of 2008 - Carolina Boys Home

2009-03-17T07:02:00.000-04:00

WIS News 10 & Leadership Columbia Class of 2008 - Carolina Boys Home from Elza Hayen on Vimeo.

The Leadership of Columbia (SC) Class of 2008 raised in excess of $87,000 for the Carolina Boys Home. This video showcases the fundraising efforts and community outreach initiative. The class thanks WIS News 10 for their support and willingness to serve. In this video - Elza Hayen, Owner of Hayen Company (LC), Noushin Sprossel, MPH, CIH of Eastman Chemical Company (LC), Hannah Nelson Horne, Anchor, WIS News 10 and David Stanton, former anchor, WIS News 10.

Need To Find A Job? Here are some great resources courtesy of Mashable.com

2009-03-15T05:53:00.003-04:00

30+ Websites to Visit When You’re Laid Off
February 19th, 2009 by Ben Parr

For the next several months (or maybe years), we are going to have to endure a new and stark reality - a tanking economy and swelling unemployment. The U.S. economy lost an eye-popping 540,000 jobs in January alone, making it likely you or someone you know has become a victim of the crisis. Read more...

Top 10 Social Sites for Finding a Job
February 24th, 2009 by Dan Schawbel

Dan Schawbel is the author of Me 2.0: Build a Powerful Brand to Achieve Career Success, and owner of the award winning Personal Branding Blog.

Here at MashableMashable reviews, we’re trying hard to help you stay afloat and succeed in the current economic crisis. We’ve told you how to build the ultimate social media resume, sites to visit if you’ve been laid off, and the secrets to finding your next job using social media tools. Now we’ll look at ten incredible social sites to help you in your job search.

Some of these sites allow you to craft a resume, while others are networking platforms that contain job listings. Read more...

CAREER TOOLBOX: 100+ Places to Find Jobs
December 16th, 2008 by Sean P. Aune

Despite the current recession, there are plenty of companies in a variety of fields looking for qualified employees. Here are over 100 sites for job listings, resume reviews, networking and more.

Whether you’re in the tech world, a teacher, translator; in the United States or abroad, these sites will help you launch a modern day job hunt. Read more...

7 Secrets to Getting Your Next Job Using Social Media
January 5th, 2009 by Dan Schawbel

Dan Schawbel is the author of Me 2.0: Build a Powerful Brand to Achieve Career Success, and owner of the award winning Personal Branding Blog.

Between current economic conditions and the technological evolution of the Internet, the traditional approach most job seekers have taken in the past is no longer viable.

The approach — developing a resume and cover letter, locating jobs on and submitting your resume to corporate sites and job banks, and crossing your fingers in hopes of receiving a call from a hiring manager — is, for the most part, a thing of the past. The new approach is far different. It boils down to the fact that there are fewer jobs available, more competition for those jobs and more touch points for recruiters and seekers to interact. Read more...

All posts were found at http://mashable.com

I urge everyone to check out their site and subscribe. One of the best resources out... in my opinion.

Hayen Company Magazine

2009-03-15T02:41:00.000-04:00

Top 10 Social Networks for Entrepreneurs

2009-03-13T02:34:00.002-04:00

Here are the top 10 social networks for entrepreneurs. Each helps entrepreneurs succeed by providing them with the guidance and resources to setup their company.View article...

Ignite Social Media: The original social media agency

2009-03-13T02:01:00.003-04:00

The economy is not exactly doing hot right now. So every tom, dick and harry are online trying to find the “secret” to landing a great job. The latest proposed gold rush/secret is social media. Can Social Media actually land you a job though? My answer: Yes and No.

Social Media is a tool that can be adapted to a variety of needs. Fortunately or unfortunately (dependent on skill level) your success depends on your expertise and skill in using that tool.

Read more...

Ignite Social Media: The original social media agency

Posted using ShareThis

Also.. here are some sites mentioned there to help in job search (other than Monster.com)
http://www.linkedin.com (networking for professionals)
http://www.indeed.com (aggregated listings)
http://www.realmatch.com (matches you to the perfect job)

How to Reach Baby Boomers with Social Media - ReadWriteWeb

2009-03-13T01:47:00.001-04:00

A new report from Forrester Research revealed some surprising information: apparently Baby Boomers aren't exactly the technology Luddites that people think they are. In fact, more than 60 ...

More Adults Than Ever on Social Networks - ReadWriteWeb

2009-03-13T01:39:00.000-04:00

The share of adult internet users who are involved in social networking online has more than quadrupled in the past four years in the U.S. In 2005, only ...

Help Us Out

2009-03-11T06:37:00.001-04:00

Should Hayen Company add more to our Blog or create a unique website? ( surveys)

ForSaleByTxt: Get Instant Information on For Sale Signs via SMS

2009-03-11T06:04:00.005-04:00

Photo owned by Mashable.

Article published by Mashable and written by Jennifer Van Grove: http://mashable.com/2009/03/10/forsalebytxt/
March 10th, 2009

* This post is part of Mashable’s Spark of Genius series, which highlights a unique feature of startups. If you would like to have your startup considered for inclusion, please see the details here. The series is made possible by Microsoft BizSpark.

Name: ForSaleByTxt.com

Quick Pitch: ForSaleByTxt.com allows buyers to get the information they want, when they want it.

Genius Idea: How often do you see for For Sale signs while you’re driving in your neighborhood? Most of them have a contact number that you can call for more information, but if you’re looking for more immediate information to consume at your convenience, ForSaleByTxt just makes sense. Sellers can use the tool for their big-ticket items — think boats, cars, houses — to let potential buyers use SMS to receive more info.

It’s not the prettiest site, but ForSaleByTxt does offer a service that plenty of buyers want and sellers should want to support — information made available via SMS message — and it’s pretty painless to use. Read more here

Produle App

2009-03-11T02:44:00.003-04:00

Social Media Search Tool (made in South Carolina): WhosTalkin

2009-03-06T04:03:00.002-05:00

WhosTalkin.com is a social media search tool that allows users to search for conversations surrounding the topics that they care about most. Whether it be your favorite sport, favorite food, celebrity, or your company’s brand name; Whostalkin.com can help you join in on the conversations that you care about most.

The web site of WhosTalkin.com.

Postal address is:

224 Old Serenity Drive

Pawleys Island, SC, 29585

Can be reached via e-mail at info@whostalkin.com

How Do You Get Your Social Media News?

2009-03-06T02:16:00.005-05:00

I'm just trying to gauge how everyone gets their social media news...

Are you getting your news about new technology, new applications, new social media, via other blogs, twitter or other social networks, news outlets, word of mouth, associations, TV, etc?

Let me know. I'd love to share resources. Just list your sources or e-mail me directly at hayencompany@ymail.com

The Conversation Prism

2009-02-21T22:01:00.001-05:00

The Conversation Prism

Posted using ShareThis

Being Peter Kim: A List of Social Media Marketing Examples

2009-02-21T04:29:00.001-05:00

Being Peter Kim: A List of Social Media Marketing Examples

Posted using ShareThis

HOW TO Sell Social Media to Cynics, Skeptics & Luddites - Tips, Resources & Advice

2009-02-09T06:15:00.005-05:00

Written by Robin Broitman, Principal, Interactive Insights Group, Inc.

Trying to make the case to someone on the benefits of using social media? Maybe a boss or a client or a co-worker who’s a little resistant? Maybe a lot resistant?

Here’s an arsenal of articles with solid advice, data, and tips to help you think through your sales strategy and put together some convincing arguments.

If You Read This, Please Tweet This To Your Followers (just copy and paste the following into your Twitter bar): HOW TO Sell Social Media to Cynics, Skeptics & Luddites

http://tinyurl.com/92ocoy

8 Tips for Selling Social Marketing to CFOs
From Decker marketing: At some point, you’ll probably have to sell social media to your finance department. Culled from answers to a question posted on LinkedIn, this article provides 8 tips for justifying social media marketing programs to your finance people. From being prepared to provide hard numbers (e.g. ROI) to emphasizing the low capital expenditure of social media programs — this article provides helpful tips.

Selling Social Media “Up” to Management
From Pistachio: Advice on how to convince your management that social media can provide value to your organization. One piece of advice: Step off your enthusiasm about how “cool” all this stuff is and cut straight to the value. Also reviews five likely objections (budget, audience size, loss of control, priorities and uncertainty) and ways you can address them.

How To Champion Social Media At Work
From Social Media Explorer: If it seems the people you work with think using Twitter or Facebook is simply “playing” here are 6 steps to becoming a social media champion at work –from making sure you operate within your companies rules to targeting the right co-workers to help you in your efforts.

Twelve Ways to Sell Social Media to Your Boss chrisbrogan.com
From Chris Brogan: 12 ideas to help you convince your boss that social media has value for your business from pointing out that social media can help with customer retention to showing that social media can help your business differentiate itself & establish thought leadership in your industry.

Ten Common Objections to Social Media Adoption and How You Can Respond - ReadWriteWeb
From Read Write Web: An excellent article that list each of the top 10 common objections to new online tools and provides advice on what you can say in response to each of them. From I suffer from information load already to I don’t have the time to contribute and moderate.

The Importance of Social Media Marketing: Why You Should Learn and Master it
From DoshDosh: Discussion of the benefits that social media marketing can provide to your business. This definitely will help you craft a persuasive pitch.

Top 10 Reasons Brands should Listen to Social Media
From Power Shift - Social Media Blog: There are a multitude of reasons for paying attention to what’s being said in social media. This article lists the top ten which include uncovering complaints so you can remedy them and identifying customers who praise your products so you can use these as testimonials.

5 Ways to Sell Social Media to Your Boss
From Read Write Web: Suggestions on ways other companies have used social media tools that you can use to sell social media to your boss. One way other marketers have benefited from social media: Social media gives marketers the chance to give quick feedback and break down unnecessary walls.

9 Reasons You Need Social Media Marketing in 2009
From Stuntdubl: Offers up advice on how to pitch social media marketing internally in 6 easy steps along with 9 reasons you NEED social media marketing in 2009. One key reason: No matter how non-technical your customers are - social media impacts their consumption decisions.

21 Ways to Share the Social Media Love
From Altitude Branding: The first step in convincing someone about social media is making sure they understand it. This article reviews 21 things to do share what you know about social media with others — business or individual. If you want to increase your own confidence in social media try our post 100+ Resources to Boost Your Social Media Savvy.

Overcoming corporate resistance to social media
From Social Media: Links to 4 good articles with advice on dealing with specific excuses you may encounter for not using social media such as no corporate budget for social media, no one to monitor the social media, not being able to control social media, etc.

Secret Guide to Social Media in Large Organizations
From Colin Mckay of Canuckflack: A handy little guide for exploring the world of social media and building support for social media in a large organization. Presents a range of guerrilla tactics from operating as a cell to marshalling external support to sneaking social media over the fence.

When The Boss Fears Social Media
From Brazen Careerist: Advice on what to do if you have a boss that doesn’t get the whole social media thing or has concerns ranging from fear of the unknown to discomfort with customers being a too candid to hesitancy about something whose ROI can’t be easily measured.

How to Sell the Value of Social Media To Your Boss
From Influential Marketing Blog: To help you convince the people you need to convince to do more with social media, here are the five core arguments you’ll need to make, as well as a method for how to back up each with examples. One such argument- demonstrate that people are talking about your company or your industry by noting the number of blogs or conversations listed and having those numbers ready to share.

How to sell social media to your boss
From eBizz by Chris Salazar: More ideas on things you’ll want to do if you have a boss who can’t yet see or appreciate the potential value of social media. One idea: illustrating how your company can benefit from the “human” contact that social media facilitates.

How to Get Your Organization to Stop Worrying and Love the Blog
From Social Media @ Work: A rundown on some of the objections you might encounter within your organization and how to deal with them head on. One possible objection: Won’t this take our employees away from more important work?

How to Measure your Social Media Program
From Web Strategy by Jeremiah: Excellent discussion of how to measure the success of your social media program and how to use these metrics to sell the value of social media to others.
20 Reasons Why You Cannot Ignore Social Media
From Kyle Lacy: Culled from the Wave.3 Presentation from Universal McCann, key facts relating to the power of social media that you can use to demonstrate it’s importance to others.

Social Media Will Change Your Business
From Business Week: Discussion of why businesses need to be involved in social media. Their bottom line advice: catch up….or catch you later.

Making a Case for Social Media Marketing
From Wild Apricot Blog: Advice for non-profits but helpful for anyone looking for reasons their organization should get into social media marketiing - discusses what is this thing called “social media” and why should your organization get into it. Also includes a link to a helpful resource - an ROI calculator for social networking campaigns from Frogloop to help stimulate thinking about how to measure the success of social media programs.

Data: What are the Benefits of Social Media Marketing?
From Mashable: Looking to make the case for why your organization or clients should be using social media marketing? A recent survey outlines the benefits that marketing executives cite as reasons to embrace the medium.

Social Media ROI—What’s the ‘Return on Ignoring’? : MarketingProfs Articles
From MarketingProfs: Different take on ROI for social media, providing perspective on what is the Return on Ignoring social media.

The Limitations of Social Media From Logtrenpreneur: Social media sites can be a tremendous source of exposure and they’ll help you to build links and indirectly search engine traffic, but the visitors you will get from social media marketing will have some limitations that you’ll need to be prepared for when you put your case together.

Why does your boss hate social media?
From Tangyslice: Some reasons your boss may resist your social media pitch.

How to Find Statistics on Social Media
From Mashable: Great article by Aaron Uhrmacher discussing how to find and use statistics on social media to convey the value of corporate social media participation.

Video- How Do I Explain to My Boss the Value of Social Media
During the keynote presentation kicking off the Inbound Marketing Summit - David Meerman Scott - author of New Rules of Marketing & PR was asked the ultimate question during the Q&A session - How do I explain to my boss the value to letting go of control and engaging my customers in a more intimate and public forum?

Consumers Want Businesses on Social Networks
From Marketing Pilgrim: Discussion of the 2008 Cone Business in Social Media Study showing that most consumers think businesses should interact with consumers, Good statistics for your arsenal.

The Top Ten Reasons for Building an Online Community in 2009
From Vovici: If you don’t currently have an online community, and you are not thinking of building an online community next year, you should be- this articles lists 10 reasons why you be. One reason: an opportunity to generate tons of new ideas as Starbucks and Dell have done with their efforts in social media.

Online Communities and Their Impact on Business: Ignore at Your Own Peril
From Rubicon Consulting: Review of research done by the firm that provides data supporting the value of online community to businesses. A PDF of the report is available for download.

20 Reasons Small Businesses should be Using Social Media
From Blissfully Domestic: List of benefits for a business in using social media - mainly targeted at women who are small business owners but useful ideas for others as well. Establishing yourself as an expert, increasing linkability, and expanded global reach are just a few.

How to Measure Social Media ROI for Business
From Mashable: Understanding how to think through ROI issues will be critical if you want to sell social media. This article will help you get a handle on options for measuring social media ROI - both qualitatively and quantitately.

A Framework For Measuring Social Media
From Peter Kim, a nice framework for measuring social media success that you can use to help to shape your ROI arguments. Peter discusses four common factors that can quantify social media success: Attention, Participation, Authority, and Influence.

Need more information on Social Media Metrics?

See our

Social Media Metrics Superlist, a collection of articles, resources, tools and advice on measurement, monitoring, ROI and statistics related to Social Media.

Need some case studies or examples for your pitch?

If you haven’t already done so, take a look at our

Superlist of What Not To Do in Social Media.

In this article, you’ll find examples of companies who ignored social media and suffered because of it. Another great resource is our Social Media Case Studies Superlist. In it, you’ll find tons of examples of companies who are using social media and benefiting from it. You can use these examples in your pitch. Any more ideas? Any success stories in selling social media to your organization or boss? Share them in the comments below!

10 Valentine's Day Tech Gifts Under $

2009-02-09T05:32:00.005-05:00

02.09.09
This year, give an inexpensive gift that's tailored to your lover's personality, like an American Idol video game or a custom-designed guitar controller.

by Jennifer L. DeLeo
http://www.pcmag.com/article2/0,2817,2340487,00.asp

Valentine's Day is right around the corner, and what better way to show someone how much you care than by surprising him or her with a special gift? Searching for that unique gift, though, is never easy. Sure, you can opt for the typical teddy bear and chocolates, but a little extra thought and creativity could go a long way.

The first thing you can do to show your lover how imaginative you are is to give a personalized Valentine's Day video greeting in lieu of a greeting card this year. At Animoto.com, simply upload some photos of you and your sweetie to create a free 30-second video framed on a heart-themed animated page. Plus, you can add love notes, special memories, and significant dates.

Then, it's down to the gift. You'll want to look for a gift that tailored to your lover's personality, but won't break the bank. For instance, if she loves to tune in to

American Idol each week, then chances are she'll enjoy the Karaoke Revolution American Idol Encore 2 Xbox game. And if he never puts down his iPhone, he'll surely love you for iLuv's Ultra Portable Stereo Speaker. See, that's not so hard. Click through our slideshow to find the perfect tech gift under $50 for him or her. You can thank us later.

For Her: Karaoke Revolution American Idol Encore 2Although you may not understand her obsession with American Idol, she'll be one happy fan when you show up with the Karaoke Revolution American Idol Encore 2 ($46.99) Xbox game. She can play with friends (or drag you into it) and compete in front of Simon, Paula, and Randy, singing her way to the top.

For Him: Kelty Commute Dock Laptop BagIf he's protective of your love but not his laptop, then you'll want to give him this Commute Dock Laptop Bag ($30) from Kelty. With a fully padded internal laptop sleeve and multistorage compartments, this nylon laptop bag will protect his laptop on his way to work or school.

Now check out the rest of our 10 Valentine's Day Tech Gifts Under $50 slideshow, including the Virgin Mobile LG Flare Phone, Pink Meletta by tokidoki, USB Cup Warmer, Thrustmaster T-Fitness Pro Pack NW, mix tape USB flash drive, DingLife.com Custom Decals, iLuv iSP100 Ultra Portable Stereo Speaker, and Medis 24/7 Xtreme Portable Charger.

35+ Examples of Corporate Social Media in Action

2009-02-07T06:36:00.004-05:00

Article published at http://mashable.com

July 23, 2008 - 11:38 am PDT - by Aaron Uhrmacher

We’ve discussed some tactics to get your company better engaged with social media. Lest you think there’s a limit to how you can connect with business and customer facing audiences, we’ve assembled this list of more than 35 companies who are experimenting with social media in a host of different ways.

This list is by no means exhaustive, and it represents a wide variety of businesses, industries and social media tools. As you can see, engagement takes many forms. Some are likely to generate more discussions with the company while others might result better connections between customers. Some will fade away over the next 6-12 months while others will continue to grow and evolve.

Link to article here: http://mashable.com/2008/07/23/corporate-social-media/

[Disclosure: Aaron Uhrmacher works with several Fortune 1000 companies, some of which are included in this list.]
Aaron Uhrmacher is a social media consultant at Text 100 Public Relations. In addition to his posts for Mashable, he blogs at: http://www.disruptology.com/.

Custom Landing Pages for Your Social Media Presence

2009-02-02T15:51:00.005-05:00

February 2, 2009 by WebSuccessDiva

Internet marketers have been using custom landing pages (like with search engine marketing) for years. The concept is simple, you target your audience, you should customize the pages they land on for better conversions (optins, sales, etc). There really is no difference when planning your social media presence as well. While all social media sites you are present at, do not warrant a custom landing page — many do — for tracking and increasing your ability to know what’s really working in your social media marketing.

Custom landing pages for social media, seem to have hit mainstream, when Problogger highlighted the custom landing page technique he learned from @Pistachio for Twitter. I say, these pages need to go much farther and can actually be a critical point in your decision making as to whether certain social media sites are actually bringing the benefits you spend so much time to achieve. Especially in the case of the busy solopreneur and bloggers.

But, should you just throw up a landing page on your blog and leave it at that? What should go on that landing page? Is it different for every site or by audience? Should you make free offers, paid offers, or just introduce yourself?

Link to article here: http://www.mariareyesmcdavis.com/social-media-custom-landing-pages/

Get the full article including access to all my Marketing Guides, exclusive blog content, video tutorials, exclusive online learning opportunities and much more with Premium Access >>>

http://www.mariareyesmcdavis.com/social-media-custom-landing-pages/

Growing use of social media technologies in businesses

2009-02-02T14:21:00.002-05:00

Posted by peopleperhour.com - 15/09/2008 17:18

A recent survey of over 500 executives carried out by global IT consultancy Avanade has found that social media technologies can have tremendous impact on client relationships in businesses. Around 60% of those interviewed agreed that social networking are becoming intrinsic to a firm's communication strategy.

The advantages to an organisation of adopting such communication strategies lie in the growth of trust and collaboration among the workforce. This trend is already evident among freelancers for whom communication and networking are essential tools for building business relationships.

Link to rest of article here: http://www.peopleperhour.com/news/Growing_use_of_social_media_technologies_in_businesses_/18660898

How to: Build a Social Media Cheat Sheet for Any Topic

2009-02-02T14:11:00.003-05:00

Written by Marshall Kirkpatrick / January 10, 2009 3:25 AM

Let's say you're a butcher, a baker or a candlestick maker. You want to get up to speed on the social media activity in your market, as fast as you can. Or perhaps you want to sell things to candlestick makers online, or you're a journalist writing a story about blogging butchers, or maybe you've got some kind of weird baking fetish or academic interest.

Is there any way to ramp up your knowledge of these fields, fast, other than the "Google and wander" method? We think there is. Below you'll find step-by-step instructions, with screen shots, for the process we use when we want to get smart about a new field in a hurry.

Works With Just About Anything
We'll use the field of Education as our example, because there is a lot of activity there and we presume we've got more educators as readers here than butchers or candlestick makers. These methods can be applied to discovering the hottest people and topics in social media in any field, though.

If you doubt that these kinds of steps could help in your line of work - check out

this post, where we found the best work-related RSS feeds for Fire Inspectors and Physical Therapists, just to prove that we could.

In the following 13 steps, we'll walk you through how we identify top blogs on any topic, how we quickly figure out what their most popular recent posts have been about, how we incorporate their blog archives into our knowledge about the field and how we find where else they are participating in conversation around the web. Going through the whole process takes us less time than it took us to write this post.

No end of variations are possible, of course, on this method - but we expect a lot of readers will find this useful. People new to social media are often frustrated when they are told to "join the conversation" - because they aren't sure where to find the conversation. Here's how we find and track the most popular conversations in niche fields. Popularity isn't a perfect judge of quality by any means, but it's a good place to start from.

Is this post a cheat sheet? Maybe, but we think of it as a way for you to make your cheat sheet on whatever sector you follow.

Read here: http://www.readwriteweb.com/archives/reading_blogs_at_work.php

Zazzle - Design Your Own Goods

2009-01-31T10:27:00.001-05:00

I stumbled upon a great website about a year ago where you can create all kinds of goods for little cost. Click on the post title here to be directed to my personal account. Note: I never said I was that creative. I tried to help a pal out by designing some promotional materials in a short span of time, so that's probably what you'll see. My other items are private (not that they need to be).

Anyhow, the picture attached here is one design I created for my group of golf girlfriends. I decided to give us the name, "Sea Donkey's Golfin' Girls" because of an inside joke. I found many of the images used on google image search and just applied to my zazzle creation software.

Zazzle is fantastic when it comes to shipping and quality. I highly suggest you give them a try. I'm sure you'll be pleasantly surprised. You should know this though, their t-shirt sizes seem a little off. They run small (like a size and a half smaller than normal especially when ordering the worn out tees).

Have fun with Zazzle! I have.

IBM Grand Slam Widget

2009-01-29T01:33:00.001-05:00

2009 Official Columbia Visitors Guide

2009-01-28T22:32:00.002-05:00

View the 2009 Official Columbia Visitors Guide Online:http://www.columbiacvb.com/docs/2009VisitorsGuideSmall.pdf

Social Media Jobs

2009-01-28T12:24:00.001-05:00

Here's a list of Social Media Job Opps.

http://www.socialmediajobs.com/

25 Great Blogger Widgets

2009-01-27T05:43:00.002-05:00

Published on http://Mashable.com
January 26, 2009 - 9:22 am PDT - by Sean P. Aune

Many people think that Blogger lacks in all of the extra goodies you can add to other platforms like WordPress, but it simply isn’t true. By using widgets you can customize your blog as much as you like by just adding little snippets of code to the sidebars.

Allow users to talk to you via IM, see what your most popular posts are, or even read news from sites such as Mashable. With these 25 widgets, you can create an even more powerful way of communicating with your visitors, just make sure you don’t overload them with too many!

What are some of your favorite widgets for use on Blogger?

Check out these: http://mashable.com/2009/01/26/blogger-widgets/

Welcome

2009-01-19T23:47:00.001-05:00

Welcome to Hayen Company's blog.

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Evil kitteh says, "Back off my crockpot bag!" >^..^< Mr Kee is a little temperamental this am.

RT @AppleLover602: Apple Releases iPhone SDK 3.2 Beta 3 for iPad|Apple today released an update to its iPhone SDK...

Avoid Common HTML/CSS Mistakes

Brand Your YouTube Channel

Facebook Loud And Clear

Unique Visitors Explained

Guide To Google Analytics

Razorfish: Five Technologies That Will Change Your Business

Fluent: The Razorfish Social Influence Marketing Report

Build It and They Will Come

Hayen Company: A New Year Begins With An Exciting New Journey......

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Social Media Elevation

2009 Social Network Analysis Report by Ignite Social Media

What Twitter Client Do You Use?

Check Out Card.ly - New Way To Connect With Others

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Social Media Minute with Hayen Company is now featured on Alltop under the topic of

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and

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Mashable Twitter Guide Book 2009

New Twitter Cross-Posts To Facebook Have Users Bewildered

Catalyst Gets Twitterfaced AND It's Showcased!!!

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Social Media Club Columbia Meeting - 4/23/09 @ 6 p.m. (Live Stream)

Don't Be A Twit. Get Some Control. Manners.

Social Networks Get Report Cards..

Big Domain or Big Homepage? Homepage Visitors at the Top Publisher Sites

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